Customer Stories

AB Equipment

How AB Equipment went from siloed processes to unified performance

AB Equipment

How AB Equipment went from siloed processes to unified performance
Customer Stories
Customer Stories

AB Equipment

How AB Equipment went from siloed processes to unified performance

As New Zealand’s premier supplier of industrial equipment, AB Equipment has built its success on representing global brands like Toyota, Develon, and Tigercat across various sectors, including materials handling, construction, and forestry. However, with growth came new challenges.

AB Equipment faced an increasingly fragmented operational structure. With multiple branches operating different systems and relying on manual processes, they struggled to gain a clear, unified view of their equipment fleet, customer base, and inventory. Their heavily customized dealer management system was a hindrance, particularly in leveraging data for predictive maintenance.

Inefficiencies began to surface. Field service and maintenance were time-consuming and manual, while siloed data made reporting difficult. AB Equipment lacked the flexibility and agility needed to sustain growth and compete on a larger scale. Recognizing these obstacles, AB Equipment turned to Annata.

In our customer's own words

“AB Equipment’s integration of Annata’s IDMS exemplifies a commitment to leveraging cutting-edge technology to enhance operational efficiency and deliver superior service. This collaboration underscores our dedication to innovation and excellence in the industry.”

Peter Dudson
CEO, AB Equipment

As New Zealand’s premier supplier of industrial equipment, AB Equipment has built its success on representing global brands like Toyota, Develon, and Tigercat across various sectors, including materials handling, construction, and forestry. However, with growth came new challenges.

AB Equipment faced an increasingly fragmented operational structure. With multiple branches operating different systems and relying on manual processes, they struggled to gain a clear, unified view of their equipment fleet, customer base, and inventory. Their heavily customized dealer management system was a hindrance, particularly in leveraging data for predictive maintenance.

Inefficiencies began to surface. Field service and maintenance were time-consuming and manual, while siloed data made reporting difficult. AB Equipment lacked the flexibility and agility needed to sustain growth and compete on a larger scale. Recognizing these obstacles, AB Equipment turned to Annata.

Our Customer's Voice

“AB Equipment’s integration of Annata’s IDMS exemplifies a commitment to leveraging cutting-edge technology to enhance operational efficiency and deliver superior service. This collaboration underscores our dedication to innovation and excellence in the industry.”

Peter Dudson
CEO, AB Equipment

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